Photo London is the UK Photography event of the year and they need high traffic website management and development to support their work. Their website is complex with custom made pages and forms to include exhibitors, VIPs and the general public. Each user has personalised access to view the website and access the pages.

We also developed a very interesting mobile app to help users find their information about the event that happens every May in Somerset House, London. We designed, develop and manage the app to improve its features and deliver new content to the users.

We also manage Photo London’s digital events – they have a series of talks as part of their public programme, where artists are interviewed to showcase their work and share their knowledge and experiences in the photography world. We set up the event, organise test sessions to brief the speakers, manage the online event and provide reports/metrics after each event.

In addition to that, we were also responsible for managing Photo London’s social media platforms including: Instagram, Facebook, X, LinkedIn, YouTube and TikTok. We created innovative strategies to boost engagement and deliver high-quality content to their target audience. We created live content during the fair, including short interviews that were filmed, edited and posted on the same day.

Marketing Valley also managed Photo London’s public newsletters, delivering all announcements, content highlights and ticket promotion, ensuring their subscribers are always informed and connected with the brand’s news.